About us
CEO Joe McCormack and CTO Itamar Maltz are no strangers to the industry. When the pair founded Epona in 2008, they wanted to address some of the industry’s weaknesses, especially in the way that resources were often wasted in the way networks monetized client traffic.
Scotsman Joe McCormack found an industry that was beginning an era of decadence. A consolidation of many large players was making the internet ad business one that was both harder for smaller players to survive in, and reduced the user experience for web users the world over. Unsatisfied with this status quo, Joe left his marketing position in the industry in order to found Epona Technologies.
Itamar Maltz was also unsatisfied with the state of his industry, Itamar Maltz was also unsatisfied with the state of his industry, having been involved in many different advertising startups. Maltz looked ahead to new technical challenges. In McCormack, the young Israeli programmer found common ground, and the two soon found their coffee shop conversation evolved into a business plan, and the CENTRAD platform.
Fast-forward to 2010, Epona Technologies has established itself as a major contributor to the industry, and has so far affected the change they hoped to create. With the pair’s new vision fully realized, customers in over 130 nations have seen, appreciated, and profited from that insight.
Epona’s international presence continues to grow, and with it, we hope, so will our forward thinking and values we hope to see both in how the industry relates to its other constituent parts, as well as its technological foundations.
We invite you to learn more about our technology and speak to one of our representatives about assisting you with any needs you might have for your business.